• Seasonal Rotation Programs
    Quarterly or monthly window refreshes that keep your storefront relevant and exciting
  • Street-Level Impact
    Designs optimized for pedestrian sightlines and smartphone photography
  • Product-Focused Displays
    Merchandising that highlights key products and tells your brand story
  • Multi-Location Rollout
    Consistent branding across chain locations with local market customization
  • 2-4
    Day install
  • 100+
    Stores refreshed
  • 4-6x
    Annual rotations
When Your Windows Need a Refresh
From seasonal changes to product launches
  • Seasonal Window Changes
    Holiday windows, spring collections, back-to-school, and seasonal transitions. Keep your storefront fresh and aligned with shopping mindsets throughout the year.

    Refresh: Quarterly or monthly
  • New Product Launches
    Feature new arrivals, limited editions, or hero products with dedicated window and in-store displays. Build anticipation and drive launch-week traffic.

    Duration: 2-4 weeks typical
  • Promotional Campaigns
    Sale events, BOGO offers, and promotional periods. Clear messaging that converts window shoppers into customers during high-traffic retail moments.

    Install: 1-2 days before event
  • Store Opening/Rebrand
    Grand opening windows and complete store refresh. Make a strong first impression for new locations or signal your rebrand to existing customers.

    Timeline: 1-2 weeks pre-open
  • Gift Guide Displays
    Curated gift selections for holidays, Mother's Day, Valentine's, and gifting seasons. Help customers shop with themed product groupings and price-point tiers.

    Duration: 3-6 weeks seasonal
  • Chain-Wide Rollouts
    Consistent visual merchandising across multiple retail locations. We coordinate timing, adapt to different window sizes, and ensure brand consistency citywide.

    Phased: 5-15 stores/week
Complete Visual Merchandising Services
From concept to install—windows that work
Creative & Concept
✓ Seasonal theme development
✓ Product hero selection and styling
✓ Color palette and material curation
✓ Sketches and mood boards
✓ Brand alignment and messaging
✓ Budget-conscious design options
Window Production
✓ Large-format graphics and signage
✓ Custom props and display elements
✓ Mannequin sourcing and dressing (if needed)
✓ Lighting fixtures and spotlights
✓ Risers, platforms, and pedestals
✓ Seasonal decorative elements
In-Store Displays
✓ Point-of-sale graphics and signage
✓ Shelf talkers and product cards
✓ Endcap and feature table styling
✓ Hanging banners and ceiling signs
✓ Counter displays and product stands
✓ Floor decals and directional arrows
Install & Maintenance
✓ After-hours installation (no disruption)
✓ Professional window styling and placement
✓ Lighting setup and adjustment
✓ Removal of previous displays
✓ Photography of completed windows
✓ Quarterly refresh coordination
Why Great Merchandising Matters
Windows are your 24/7 salesperson
  • Stop Scrollers, Start Shoppers
    NYC pedestrians walk fast. Compelling windows
    make them pause, pull out their phones, and share your storefront—free social proof.
  • Measurable Foot Traffic Lift
    Seasonal refreshes see 20-40% increases in door entries during the first week. Fresh windows signal new inventory and reasons to visit.
  • Product Hero Focus
    Strategic product placement in windows leads to faster sell-through of featured items. We highlight what you want to move.
  • Instagram-Worthy Moments
    Design for the smartphone camera. When customers photograph your windows and tag your brand, you get organic reach and UGC.
  • Competitor Differentiation
    On a street full of retailers, professional
    merchandising makes you memorable. Stand out from generic displays and dated windows.
  • Brand Story Communication
    Windows tell your brand story without words.
    Thoughtful styling communicates quality, values, and positioning at a glance.
Questions Before You Book?
Here's what NYC brands typically ask us
We’re equipped to handle urgent requests quickly and efficiently — in many cases, we can provide same-day or next-day service, depending on project scope and location.
Complete Your Event Branding
Services that pair well with event installations
  • Temporary retail spaces and activation builds for product sampling, experiential marketing, and limited-time installations.
    Learn More →
  • Lobbies, glass films, wayfinding—installed around your schedule
    Learn More →
  • Press launches and product unveilings, permit-to-photo in 72 hours
    Learn More →
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